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Around the blogosphere

July 21, 2009

Below is a summary of a couple of articles you might find useful when thinking about social media in the higher education workplace.

Help Me Help You: Social Media Education. This post talks about some things to think about if you want to create a social networking presence for your school for example, and whether that’s the right path to go down. It’s not just a matter of setting up a Facebook page and waiting for things to happen. Firstly you need to listen to what’s being said about your school or event, then think about the content, integration with other marketing efforts and measurement as to whether it’s successful or not.

10 Ways Universities Share Information Using Social Media. A showcase of ten examples of universities using social media for PR, for example; showcasing student and faculty work, emergency notification, creating a dialogue and communicating to students etc.

Happy reading.

Lastly, the EduWeb conference is happening as I type in Chicago. There should be some interesting things coming out of it which I will endeavour to summarise here once the conference is over. Meanwhile you can follow it on Twitter.


From → social media

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